A logo that looks right on everything you own

We design a logo around your business and the customers you want, then make sure it works everywhere: on the side of a van, a shirt, a sign, your website and a tiny social media icon. You get every file you'll ever need.

A roofing company's logo, colours and business card laid out as a brand sheet

A home-made logo can cost you the job before you've quoted

People judge a business quickly. A blurry logo, a font from a word processor or a design that looks like everyone else's makes even great tradespeople look less established than they are.

A good logo isn't about being fancy. It's simple, easy to read from across the street, and looks just as good in one colour on a shirt as it does in full colour on your website.

What you get

  • A brief before we start

    A chat about your business, your customers and the feel you're after, plus a look at what your competitors use.

  • A few directions to choose from

    Different ideas to compare side by side, each designed around your name and your trade.

  • Refined until it's right

    We fine-tune the one you choose, down to the spacing between the letters and the exact colours.

  • Versions for every space

    A wide version, a stacked version and a simple icon, so it fits a van, a sign and a social media profile.

  • Every file you need

    Print and web files, including vector files for signwriters and embroiderers, plus a one-colour version for shirts and stamps.

  • A simple brand guide

    Your colours, fonts and how to use the logo, on one page you can hand to any printer or signwriter.

What a good logo does for your business

  • Look as established as you are

    A clean, professional logo makes a small business look like it's been around for years.

  • Get remembered

    A simple, distinctive logo sticks in people's heads, so they recognise your van, your sign and your ads.

  • Everything looks like one business

    The same logo, colours and fonts on everything builds trust every time someone sees your name.

  • Easier to charge what you're worth

    People are more comfortable paying a fair price to a business that looks professional.

How we design your logo

  1. 1

    We talk about your business

    Who your customers are, the feel you're after, and where the logo will be used most.

  2. 2

    You see the first ideas

    A few different directions, shown on a van, a shirt and a website so you can picture them.

  3. 3

    We refine your favourite

    Spacing, colours and details adjusted until it's exactly right.

  4. 4

    You get the full kit

    Every file, in every format and colour version, with a simple guide to using them.

Common questions

Do I own the logo?

Yes. Once it's paid for, the logo and all its files are yours to use however you like.

Can you update my existing logo?

Yes. Sometimes a tidy-up is all it needs: cleaner lettering, better colours and proper files. We'll tell you honestly whether to refresh it or start again.

What files will I get?

Vector files (SVG, PDF and EPS) for printers and signwriters, PNG files for your website and social media, and versions in full colour, one colour, black and white.

Should I trade mark my logo?

It's worth thinking about, especially if you plan to grow. IP Australia's website explains how it works. We can't give legal advice, but we'll make sure you have the files an application needs.

How long does a logo take?

It depends mostly on how quickly we settle on a direction together. You'll get a timeline with your quote, and we'll keep you posted along the way.

Can you design my business cards and signage too?

Yes. Once your logo's done, our graphic design service covers cards, flyers, shirts and signage artwork, all in the same style.

Works well with

Graphic design

Flyers, business cards, email signatures and social graphics that match your brand.

Website design

Fast, clear websites written around the jobs you want more of, with your number and a quote button on every page.

Social media

Posts about your real work, written, designed and scheduled to Facebook and Instagram every week.

Six free logos made by the name generator for a business name that passed every check

Just starting out?

If you're still choosing a name, our free generator checks five name ideas against .com.au domains, the ASIC business names register and Google, then makes up to three free logos to get you going. When you're ready for the real thing, we'll design it with you.

Let's design a logo you're proud of

Tell us about your business and the feel you're after, and we'll come back with a clear quote. Free, and no obligation.